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Matcha is a traditional Japanese tea powder made from finely ground green tea leaves. Unlike regular tea, you consume the entire leaf with matcha – giving you full access to antioxidants, amino acids, and other nutrients. That's why it's important that matcha is 100% free from chemicals.
Matcha quality can vary greatly – from basic culinary grade to premium ceremonial grade. The best matcha is bright green, creamy in texture, smooth in taste, and rich in umami – without any bitterness.
Clearly Ceremonial Matcha is of the highest quality and comes from a unique organic environment in Kagoshima, Japan. The tea plants grow in volcanic soil, free from pesticides and chemical fertilizers. Even surrounding farms are fully organic, ensuring your matcha is completely clean and pure.
Clearly Ceremonial Matcha can be prepared in multiple ways – traditional, quick, or as a latte:
Matcha is often described as grassy, but flavor depends heavily on quality. Low-grade matcha tastes bitter and harsh, while Clearly Ceremonial Matcha is creamy, soft, and rich in umami – with a hint of natural sweetness. Its taste is shaped by the climate, soil, and drying process – and Clearly Matcha nails that balance.
Matcha is sensitive to oxygen, light, and moisture. In bulk packaging, it oxidizes quickly, reducing its flavor and nutrition. Our 2 g sticks protect the matcha from degradation – always fresh, perfectly dosed, and travel-friendly.
Matcha is packed with nutrients that support your health. It's rich in antioxidants like EGCG, which protect your cells from free radicals. L-theanine promotes calm and focus, and in combination with caffeine, it offers a clean energy boost – without coffee’s jitters. A perfect fit for a healthy lifestyle.
Ceremonial grade is the highest quality of matcha. It’s made from the youngest leaves of the first harvest – rich in nutrients and naturally sweet. These leaves are handpicked and stone-ground into a vibrant green powder with deep umami and minimal bitterness. Ceremonial matcha is meant to be enjoyed pure – as in Japanese tea ceremonies.